The article is dated 2016 but I would argue it isn't accurate or relevant for even 1996 in some ways. They accuse traditional anti-virus of being signature based only and exclaim the need for heuristics. Umm... hasn't traditional A/V been using heuristics for decades or were they lying to us all this time? That's outright nonsense.
They talk about this layered approach with different products, and behold Malwarebytes makes all of those products and sells it in one package. Hmm, smells fishy. Malwarebytes is really trying to be A/V under a new name, or rather several new product names, so it sells better.
IMHO that's a partial info/partial MISinformation piece designed to pimp their newer Malwarebytes Endpoint Security as a traditional A/V endpoint security replacement. There's that whole bit in there explicitly stating that this big company did just that (or maybe they didn't replace the traditional A/V but added to it, this is unclear) and now their IT department is doing nothing all day. The article is way to pretend they aren't slinging mud at one specific A/V (that this company replaced with Malwarebytes and is now doing so well) but instead they get to insult ALL traditional A/V companies in one shot. Maybe their product is better than the nameless A/V that company replaced with Malwarebyes, but Windows 10 probably has more to do with it than anything.